WTB · story · 29 October – 4 November
Whitbread · 3 headlines from 3 outlets, from 29 October 2026 to 4 November 2026.
Premier Inn plans to expand at a closed Beefeater site in Plymouth.
The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.
Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.
Tavistock Times Gazette is the largest at 6.7, ahead of The Herald (6.7). Leicester Mercury is the lowest at −0.8.
Source: MarketFrame news analysis
| outlet | Average tone |
|---|---|
| Tavistock Times Gazette | 6.7 |
| The Herald | 6.7 |
| Leicester Mercury | −0.8 |
| Outlet | Headlines | Average tone |
|---|---|---|
| Tavistock Times Gazette | 1 | +6.7 |
| The Herald | 1 | +6.7 |
| Leicester Mercury | 1 | −0.8 |
One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.
| Tone | What the article reported, and why it scored that way |
|---|---|
| +6.7 | Hotel brand growing by taking over a vacated pub site. |
| +6.7 | Same expansion plan at a closed restaurant site. |
| Tone | What the article reported, and why it scored that way |
|---|---|
| −0.8 | Closed Premier Inn site being cleared for a supermarket; minor, mostly neutral. |
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