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26 October · 06:30 UTCFollow Vodafone Group by emailFollow

VOD · story · 30 September – 8 October

Vodafone TV launches in UK

Vodafone Group · 17 headlines from 16 outlets, from 30 September 2026 to 8 October 2026.

Vodafone Group dashboard

The story

+6.4strongly positive
Headlines17
Outlets16
Days730 September – 8 October

Vodafone UK's television service has started, priced from £10 monthly and including HBO Max and Netflix, according to headlines.

Tone by day

Average of each day's headlines, −10 to +10.

Source: MarketFrame news analysis

Tone by day. Average of each day's headlines, −10 to +10. Source: MarketFrame news analysis
dayAverage tone
30 Sep6.0
2 Oct9.2
3 Oct7.2
5 Oct6.0
6 Oct5.6
7 Oct5.4
8 Oct3.3

The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.

How each outlet covered it · 16 outlets

The 10 outlets with the most impact on the tone

Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.

Source: MarketFrame news analysis

The 10 outlets with the most impact on the tone. Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone. Source: MarketFrame news analysis
outletAverage tone
Kalkine Media6.3
t3.com7.8
Advanced Television7.5
Cord Busters7.2
Telecompaper7.2
Mirror7.0
Broadband TV News7.0
Radio Times7.0
ISPreview UK6.8
NewsBytes6.0
OutletHeadlinesAverage tone
Kalkine Media2+6.3
t3.com1+7.8
Advanced Television1+7.5
Cord Busters1+7.2
Telecompaper1+7.2
Mirror1+7.0
Broadband TV News1+7.0
Radio Times1+7.0
ISPreview UK1+6.8
NewsBytes1+6.0
All 16 outlets
OutletHeadlinesAverage tone
IBC.org1+5.8
GB News1+5.8
vergemagazine.co.uk1+5.7
stuff.tv1+5.3
Traders Union1+5.0
AOL1+5.0

One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.

Day by day · 7 days, strongest headlines first

Thursday 8 October 20261 headline · Kalkine questions whether Vodafone TV is Vodafone's attempt to take over the living room.+3.3
ToneWhat the article reported, and why it scored that waySource
+3.3Commentary on Vodafone TV strategy, mildly positive framing.Kalkine Media (opens the article) ↗
Vodafone Group on 8 October
Wednesday 7 October 20262 headlines · Vodafone launched its Vodafone TV platform in the UK.+5.4
ToneWhat the article reported, and why it scored that waySource
+5.8Introduces the Vodafone TV platform.IBC.org (opens the article) ↗
+5.0TV launch supports share price near resistanceTraders Union (opens the article) ↗
Vodafone Group on 7 October
Tuesday 6 October 20263 headlines · Outlets report Vodafone TV launching from £17 a month with streaming apps, positioned against Sky.+5.6
ToneWhat the article reported, and why it scored that waySource
+5.8Vodafone challenges Sky with new TV box and low price.GB News (opens the article) ↗
+5.7Vodafone TV launches with major streaming services bundled.vergemagazine.co.uk (opens the article) ↗
+5.3New Vodafone TV offer competing with Sky Stream at low price.stuff.tv (opens the article) ↗
Vodafone Group on 6 October
Monday 5 October 20262 headlines · Coverage describes Vodafone's UK debut of a streaming TV service that includes HBO Max and Netflix, and is free to some households.+6.0
ToneWhat the article reported, and why it scored that waySource
+7.0Vodafone introduces a television streaming offer including Netflix and HBO Max.Mirror (opens the article) ↗
+5.0New TV streaming service launched in UK, likely Vodafone's.AOL (opens the article) ↗
Vodafone Group on 5 October
Saturday 3 October 20267 headlines · Vodafone UK's television service has started, priced from £10 monthly and including HBO Max and Netflix, according to headlines.+7.2
ToneWhat the article reported, and why it scored that waySource
+7.8Described as a strong new rival to Sky.t3.com (opens the article) ↗
+7.5New TV service goes live in UK.Advanced Television (opens the article) ↗
+7.2Vodafone TV launch positioned against Sky.Cord Busters (opens the article) ↗
+7.2New UK TV service launched from £10 monthly.Telecompaper (opens the article) ↗
+7.0Netflix and HBO Max are bundled in as the TV service debuts.Broadband TV News (opens the article) ↗
+7.0Vodafone TV bundles streaming services and live TV.Radio Times (opens the article) ↗
+6.8TV service now available to customers of broadband and mobileISPreview UK (opens the article) ↗
Vodafone Group on 3 October
Friday 2 October 20261 headline · A piece asks why Vodafone stock jumped on its TV launch.+9.2
ToneWhat the article reported, and why it scored that waySource
+9.2Shares jumping on television launch.Kalkine Media (opens the article) ↗
Vodafone Group on 2 October
Wednesday 30 September 20261 headline · VodafoneThree will launch Vodafone TV in the UK in October.+6.0
ToneWhat the article reported, and why it scored that waySource
+6.0VodafoneThree launching TV service in the UK.NewsBytes (opens the article) ↗
Vodafone Group on 30 September

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How it works. Every morning an AI model reads the UK business news about each FTSE 100 company and scores how good or bad it is for the company, from −10 to +10. Pages update by about 07:45 UK time.

Not investment advice. MarketFrame rates the tone of news coverage. It is general information, not a recommendation to buy or sell anything. The scores are not share-price data or forecasts: a good score doesn't mean a share will rise, and a bad one doesn't mean it will fall.

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