Quality Street drops product it trialled at Tesco for two years

−0.8neutral

−0.8

Headlines8

Outlets8

Days38 November – 11 November

Quality Street axed a product after a two-year Tesco trial, with a change to Christmas tubs.

Tone by day

Average of each day's headlines, −10 to +10.

Source: MarketFrame news analysis

Tone by day. Average of each day's headlines, −10 to +10. Source: MarketFrame news analysis
day	Average tone
8 Nov	−0.8
10 Nov	−1.4
11 Nov	0.8

The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.

Every outlet, by impact on the tone

Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.

Source: MarketFrame news analysis

Every outlet, by impact on the tone. Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone. Source: MarketFrame news analysis
outlet	Average tone
Daily Express	−1.7
The Mirror	−1.7
The Grocer	0.8
RSVP Live	−0.8
Liverpool Echo	−0.8
Manchester Evening News	−0.8
Chronicle Live	−0.8
Yorkshire Live	−0.8

Outlet	Headlines	Average tone
Daily Express	1	−1.7
The Mirror	1	−1.7
The Grocer	1	+0.8
RSVP Live	1	−0.8
Liverpool Echo	1	−0.8
Manchester Evening News	1	−0.8
Chronicle Live	1	−0.8
Yorkshire Live	1	−0.8

One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.

Tone	What the article reported, and why it scored that way	Source
+0.8	Packaging trial ended, a minor product decision.	The Grocer (opens the article) ↗

Tesco on 11 November

Tone	What the article reported, and why it scored that way	Source
−1.7	Trial product paused after two years in its stores.	Daily Express (opens the article) ↗
−1.7	Product dropped after a trial in its stores.	The Mirror (opens the article) ↗
−0.8	Supplier packaging change tied to a trial in its stores.	RSVP Live (opens the article) ↗

Tesco on 10 November

Tone	What the article reported, and why it scored that way	Source
−0.8	Trial with the retailer concluded without wider rollout.	Liverpool Echo (opens the article) ↗
−0.8	Supplier ends product trial with the retailer.	Manchester Evening News (opens the article) ↗
−0.8	Supplier drops product tested with the retailer.	Chronicle Live (opens the article) ↗
−0.8	Supplier ends a product trial run with the retailer.	Yorkshire Live (opens the article) ↗

Tesco on 8 November

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The story

Tone by day

How each outlet covered it · 8 outlets

Every outlet, by impact on the tone

Day by day · 3 days, strongest headlines first

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