TSCO · story · 27 October
Tesco · 4 headlines from 4 outlets, on 27 October 2026.
Local outlets covered new Tesco Express openings and plans in Salisbury, Richmond, Elgin and Burntisland.
The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.
Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.
Salisbury Journal is the largest at 3.3, ahead of Northern Scot (2.5). Dunfermline Press is the lowest at −1.7.
Source: MarketFrame news analysis
| outlet | Average tone |
|---|---|
| Salisbury Journal | 3.3 |
| Northern Scot | 2.5 |
| Richmond Nub News | 1.7 |
| Dunfermline Press | −1.7 |
| Outlet | Headlines | Average tone |
|---|---|---|
| Salisbury Journal | 1 | +3.3 |
| Northern Scot | 1 | +2.5 |
| Richmond Nub News | 1 | +1.7 |
| Dunfermline Press | 1 | −1.7 |
One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.
| Tone | What the article reported, and why it scored that way |
|---|---|
| +3.3 | New store finally opening in a local development. |
| +2.5 | New convenience store opening signals modest local expansion. |
| +1.7 | Another store opened, though near an existing branch. |
| −1.7 | Local opposition to planned store. |
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