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26 October · 06:30 UTCFollow Tesco by emailFollow

TSCO · story · 20 October – 23 October

Tesco free pre-carved Halloween pumpkins

Tesco · 7 headlines from 7 outlets, from 20 October 2026 to 23 October 2026.

Tesco dashboard

The story

+4.0positive
Headlines7
Outlets7
Days420 October – 23 October

Stores are giving away pumpkins.

Tone by day

Average of each day's headlines, −10 to +10.

Source: MarketFrame news analysis

Tone by day. Average of each day's headlines, −10 to +10. Source: MarketFrame news analysis
dayAverage tone
20 Oct3.8
21 Oct5.4
22 Oct2.0
23 Oct3.3

The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.

How each outlet covered it · 7 outlets

Every outlet, by impact on the tone

Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.

Source: MarketFrame news analysis

Every outlet, by impact on the tone. Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone. Source: MarketFrame news analysis
outletAverage tone
Verge Magazine5.8
Daily Express5.0
Ideal Home4.2
South Wales Argus3.7
Express and Star3.7
North Edinburgh News3.3
PR Week UK2.0
OutletHeadlinesAverage tone
Verge Magazine1+5.8
Daily Express1+5.0
Ideal Home1+4.2
South Wales Argus1+3.7
Express and Star1+3.7
North Edinburgh News1+3.3
PR Week UK1+2.0

One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.

Day by day · 4 days, strongest headlines first

Friday 23 October 20261 headline · A Corstorphine store will give away pre-carved pumpkins.+3.3
ToneWhat the article reported, and why it scored that waySource
+3.3Free pumpkins giveaway, community goodwill.North Edinburgh News (opens the article) ↗
Tesco on 23 October
Thursday 22 October 20261 headline · PR Week campaigns round-up mentions Tesco's pre-carved pumpkins.+2.0
ToneWhat the article reported, and why it scored that waySource
+2.0Tesco pumpkin campaign mentioned in marketing round-upPR Week UK (opens the article) ↗
Tesco on 22 October
Wednesday 21 October 20262 headlines · Tesco is giving away freebies including pre-carved pumpkins.+5.4
ToneWhat the article reported, and why it scored that waySource
+5.8Free pumpkin giveaway is favourable customer promotion.Verge Magazine (opens the article) ↗
+5.0Freebies giveaway in stores is positive promotion.Daily Express (opens the article) ↗
Tesco on 21 October
Tuesday 20 October 20263 headlines · Stores are giving away pumpkins.+3.8
ToneWhat the article reported, and why it scored that waySource
+4.2Free pumpkin promotion, positive customer engagementIdeal Home (opens the article) ↗
+3.7Free pumpkin giveaway at a store, goodwillSouth Wales Argus (opens the article) ↗
+3.7Free pumpkin giveaway at a store, goodwillExpress and Star (opens the article) ↗
Tesco on 20 October

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How it works. Every morning an AI model reads the UK business news about each FTSE 100 company and scores how good or bad it is for the company, from −10 to +10. Pages update by about 07:45 UK time.

Not investment advice. MarketFrame rates the tone of news coverage. It is general information, not a recommendation to buy or sell anything. The scores are not share-price data or forecasts: a good score doesn't mean a share will rise, and a bad one doesn't mean it will fall.

Data to 06:30 UTC, 26 October · 326 headlines · 63 companiesMade by Adapt Progress Evolve Limited, a UK company · Privacy · Terms · RSS · API · llms.txt