Standard Chartered Nairobi Marathon won by Kiptum and Kandie

+1.3neutral

+1.3

Headlines11

Outlets7

Days323 October – 26 October

Outlets report Abraham Kiptum won the men's race and prize money was awarded.

Tone by day

Average of each day's headlines, −10 to +10.

Source: MarketFrame news analysis

Tone by day. Average of each day's headlines, −10 to +10. Source: MarketFrame news analysis
day	Average tone
23 Oct	0.8
24 Oct	0.6
26 Oct	1.7

The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.

Every outlet, by impact on the tone

Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.

Source: MarketFrame news analysis

Every outlet, by impact on the tone. Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone. Source: MarketFrame news analysis
outlet	Average tone
Daily Nation	1.6
The Eastleigh Voice	1.3
Citizen Digital	2.5
Capital FM Africa	2.0
KBC Digital	1.7
The Kenya Times	0.7
Streamline Feed	0.0

Outlet	Headlines	Average tone
Daily Nation	3	+1.6
The Eastleigh Voice	2	+1.3
Citizen Digital	1	+2.5
Capital FM Africa	1	+2.0
KBC Digital	1	+1.7
The Kenya Times	2	+0.7
Streamline Feed	1	0.0

One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.

Tone	What the article reported, and why it scored that way	Source
+2.5	Sponsored marathon held successfully; minor brand exposure.	Citizen Digital (opens the article) ↗
+2.0	Sponsored marathon event with official presence; minor brand benefit.	Capital FM Africa (opens the article) ↗
+1.7	Sponsored marathon results; minor brand mention.	Daily Nation (opens the article) ↗
+1.7	Sponsored marathon results; minor brand mention.	Daily Nation (opens the article) ↗
+1.7	Sponsored marathon prize story; minor brand mention.	The Eastleigh Voice (opens the article) ↗
+1.3	Sponsored marathon results; minor brand mention.	Daily Nation (opens the article) ↗
+1.3	Sponsored marathon result; minor brand mention.	The Kenya Times (opens the article) ↗

Standard Chartered on 26 October

Tone	What the article reported, and why it scored that way	Source
+1.7	Sponsored marathon in Nairobi; road closures, minor brand exposure.	KBC Digital (opens the article) ↗
0.0	Marathon road closures; sponsor named, neutral.	The Kenya Times (opens the article) ↗
0.0	Marathon road closures; sponsor named, neutral.	Streamline Feed (opens the article) ↗

Standard Chartered on 24 October

Tone	What the article reported, and why it scored that way	Source
+0.8	Marathon sponsorship traffic notice, minor.	The Eastleigh Voice (opens the article) ↗

Standard Chartered on 23 October

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The story

Tone by day

How each outlet covered it · 7 outlets

Every outlet, by impact on the tone

Day by day · 3 days, strongest headlines first

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