The story
Rentokil reported 4.5% first half revenue growth.
Tone by day
Average of each day's headlines, −10 to +10.
7 Oct is the largest at 6.3, ahead of 10 Oct (−1.3). 15 Oct is the lowest at −7.0. 2 of the 3 are below zero.
Source: MarketFrame news analysis
| day | Average tone |
|---|---|
| 7 Oct | 6.3 |
| 10 Oct | −1.3 |
| 15 Oct | −7.0 |
The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.