RKT · story · 28 October
Reckitt · 43 headlines from 31 outlets, on 28 October 2026.
Reckitt lowered its annual sales growth outlook on North American Lysol supply problems, and shares fell sharply, with results and call coverage.
The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.
Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.
MarketScreener is the largest at −3.5, ahead of Yahoo Finance (−8.1). Traders Union is the lowest at −10.0.
Source: MarketFrame news analysis
| outlet | Average tone |
|---|---|
| Traders Union | −10.0 |
| Yahoo Finance | −8.1 |
| FT Companies | −10.0 |
| London South East | −10.0 |
| Proactive Investors UK | −9.6 |
| MarketScreener | −3.5 |
| The Times | −10.0 |
| Reuters | −10.0 |
| Euronext Markets: Real-time Stock Market Data | live | −10.0 |
| Interactive Investor | −10.0 |
| Outlet | Headlines | Average tone |
|---|---|---|
| Traders Union | 3 | −10.0 |
| Yahoo Finance | 3 | −8.1 |
| FT Companies | 2 | −10.0 |
| London South East | 2 | −10.0 |
| Proactive Investors UK | 2 | −9.6 |
| MarketScreener | 4 | −3.5 |
| The Times | 1 | −10.0 |
| Reuters | 1 | −10.0 |
| Euronext Markets: Real-time Stock Market Data | live | 1 | −10.0 |
| Interactive Investor | 1 | −10.0 |
| Outlet | Headlines | Average tone |
|---|---|---|
| London Business News | 1 | −10.0 |
| Yorkshire Post | 1 | −10.0 |
| Sharecast | 1 | −10.0 |
| WSJ | 1 | −10.0 |
| Bloomberg | 1 | −10.0 |
| finchannel | 1 | −10.0 |
| Investing.com India | 1 | −10.0 |
| AD HOC NEWS | 1 | −10.0 |
| Evening Standard Business | 1 | −9.2 |
| Morningstar | 1 | −9.2 |
| Business Live | 1 | −9.2 |
| Proactive financial news | 1 | −9.2 |
| Finimize | 1 | −9.2 |
| The Grocer | 1 | −8.3 |
| AskTraders | 1 | −8.3 |
| MarketBeat | 1 | −8.3 |
| Yahoo Finance UK | 2 | −3.3 |
| Reckitt.com | 1 | −3.3 |
| TradingView | 2 | +1.3 |
| DirectorsTalk Interviews | 1 | +1.7 |
| Kalkine Media | 1 | −0.8 |
One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.
| Tone | What the article reported, and why it scored that way |
|---|---|
| −10.0 | Outlook cut as Lysol and China weakened. |
| −10.0 | Shortage and China hit led to lower outlook. |
| −10.0 | Profit guidance lowered on US disruption. |
| −10.0 | Outlook cut with Lysol and China weakness. |
| −10.0 | Guidance lowered due to North American production problems. |
| −10.0 | Guidance lowered due to North American production problems. |
| −10.0 | Shares dropped; broker called update poor. |
| −10.0 | Results fell short because of production problems. |
| Tone | What the article reported, and why it scored that way |
|---|---|
| −10.0 | Outlook cut amid cost pressure and weaker consumer demand. |
| −10.0 | Annual sales outlook reduced on cost pressures. |
| −10.0 | Annual sales outlook lowered after weaker quarter. |
| −10.0 | Shortage led to lower guidance and falling shares. |
| −10.0 | Lysol shortage reduced US sales and outlook. |
| −10.0 | Unexpected US slowdown hurt sales and outlook. |
| −10.0 | Revenue growth guidance reduced on North American problems. |
| −10.0 | Shares tumbled as sales missed and outlook cut. |
| −10.0 | Share fall after disruption forced forecast reduction. |
| −10.0 | Outlook cut after North American supply problem. |
| −10.0 | Sales outlook lowered due to Lysol supply problems; margin goal held. |
| −10.0 | Outlook trimmed due to production limits. |
| −10.0 | Explains sharp share drop. |
| −9.2 | Growth forecast reduced on North American supply issues. |
| −9.2 | Lower sales outlook and price rises. |
| −9.2 | Analyst reduced valuation after guidance reduction. |
| −9.2 | Forecast cut while raising prices on costs. |
| −9.2 | Shares fell as growth outlook reduced. |
| −9.2 | Outlook reduction highlighted among day's losers. |
| −9.2 | Sales forecast reduced after weak quarter. |
| −9.2 | Shares fell as growth outlook reduced. |
| −8.3 | Growth forecasts reduced after mixed quarter. |
| −8.3 | Growth guidance revised amid Lysol supply limits. |
| −8.3 | US-listed shares opened lower. |
| −5.0 | Call summary covering the weaker quarter. |
| −3.3 | Company's own quarterly results page, factual but context was a miss.} |
| −3.3 | Setback acknowledged but broker retains positive rating. |
| −3.3 | Moderate growth reported with narrowed lower outlook range. |
| −3.3 | Analyst sees operational shortfall rather than broken investment case. |
| −3.3 | Call transcript, factual but around a disappointing update. |
| +2.5 | Revenue growth driven by emerging markets. |
| +1.7 | Revenue grew, though headline omits the outlook cut. |
| +1.7 | Misleading framing of guidance; actually trimmed, growth modest. |
| −0.8 | Preview-style piece about upcoming update. |
| 0.0 | Notice of earnings call, no content. |
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