IAG · story · 27 October
International Airlines Group · 5 headlines from 5 outlets, on 27 October 2026.
BA announced an expanded winter schedule adding Colombo and Melbourne among destinations.
The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.
Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.
FlightGlobal is the largest at 7.5, ahead of Airline Routes & Ground Services (7.5). Rus Tourism News is the smallest at 6.7.
Source: MarketFrame news analysis
| outlet | Average tone |
|---|---|
| FlightGlobal | 7.5 |
| Airline Routes & Ground Services | 7.5 |
| Travelling for Business | 7.2 |
| British Airways Media Centre | 7.0 |
| Rus Tourism News | 6.7 |
| Outlet | Headlines | Average tone |
|---|---|---|
| FlightGlobal | 1 | +7.5 |
| Airline Routes & Ground Services | 1 | +7.5 |
| Travelling for Business | 1 | +7.2 |
| British Airways Media Centre | 1 | +7.0 |
| Rus Tourism News | 1 | +6.7 |
One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.
| Tone | What the article reported, and why it scored that way |
|---|---|
| +7.5 | Winter network growth with new long-haul destinations. |
| +7.5 | Broader winter timetable expansion announced. |
| +7.2 | New routes widen winter offering. |
| +7.0 | Company promotes expanded winter programme. |
| +6.7 | Added destinations for the winter season. |
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