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GSK and Viola Davis shingles awareness campaign
+2.8 slightly positive
GSK launched a shingles awareness campaign with Viola Davis.
How each outlet covered it
| Outlet | Headlines | Tone |
|---|---|---|
| MultiVu | 1 | +4.2 |
| SuaraGarut.ID | 1 | +4.2 |
| Pluang | 1 | +3.7 |
| People.com | 1 | +3.3 |
| NewBeauty | 1 | +3.3 |
| Rolling Out | 1 | +3.3 |
| GSK US | 1 | +3.0 |
| AD HOC NEWS | 1 | −2.5 |
Day by day
Friday 9 October 2026
GSK launched a shingles awareness campaign with Viola Davis.
- +4.2 Viola Davis partners with GSK to educate adults 50 and older about their shingles risk
Viola Davis partnership for GSK shingles campaign - +4.2 Viola Davis Raises Shingles Awareness With GSK Campaign
Celebrity partnership raises shingles awareness for GSK - +3.7 Viola Davis partners with GSK to raise shingles awareness for adults 50+ in new health campaign.
Campaign partnership for adults 50+ - +3.3 Viola Davis Recalls ‘Debilitating Pain’ Due to Shingles and Learning the ‘Key to Aging Beautifully’ (Exclusive)
Shingles awareness campaign coverage - +3.3 Viola Davis Is Done Powering Through Her Shingles Pain
Shingles awareness coverage tied to GSK campaign - +3.3 Viola Davis opens up on shingles pain and aging beautifully
Celebrity shingles awareness linked to GSK campaign - +3.0 "Shingles, actually" our disease education campaign
GSK's own shingles education campaign - −2.5 GSK launches shingles campaign: stock after-hours at EUR 20.55, down 2.10 percent
Shingles campaign launch but shares down after hours