BRBY · story · 13 November
Burberry Group · 57 headlines from 47 outlets, on 13 November 2026.
Burberry reported higher half-year sales and a return to profit, with shares jumping around 10%.
The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.
Average tone of each outlet's headlines in this story, −10 to +10. Impact = headlines × strength of tone.
Investing.com is the largest at 10.0, ahead of Yahoo Finance (10.0). MarketBeat is the smallest at 7.5.
Source: MarketFrame news analysis
| outlet | Average tone |
|---|---|
| Investing.com | 10.0 |
| Yahoo Finance | 10.0 |
| WWD | 10.0 |
| FT Companies | 10.0 |
| London South East | 10.0 |
| The Business of Fashion | 8.8 |
| MarketBeat | 7.5 |
| The Times | 10.0 |
| TheIndustry.fashion | 10.0 |
| Yahoo Finance UK | 10.0 |
| Outlet | Headlines | Average tone |
|---|---|---|
| Investing.com | 4 | +10.0 |
| Yahoo Finance | 3 | +10.0 |
| WWD | 2 | +10.0 |
| FT Companies | 2 | +10.0 |
| London South East | 2 | +10.0 |
| The Business of Fashion | 2 | +8.8 |
| MarketBeat | 2 | +7.5 |
| The Times | 1 | +10.0 |
| TheIndustry.fashion | 1 | +10.0 |
| Yahoo Finance UK | 1 | +10.0 |
| Outlet | Headlines | Average tone |
|---|---|---|
| Quartz | 1 | +10.0 |
| Il Sole 24 ORE | 1 | +10.0 |
| City AM | 1 | +10.0 |
| Guardian Retail | 1 | +10.0 |
| Guardian Business | 1 | +10.0 |
| Forbes | 1 | +10.0 |
| TheBusinessDesk | 1 | +10.0 |
| Oui Speak Fashion (OSF) | 1 | +10.0 |
| Proactive financial news | 1 | +10.0 |
| AskTraders | 1 | +10.0 |
| ASHARQ AL-AWSAT English | 1 | +10.0 |
| Insider Media Ltd | 1 | +10.0 |
| WSJ | 1 | +10.0 |
| Business Post | 1 | +10.0 |
| شبكة تواصل الإخبارية | 1 | +10.0 |
| Euronext Markets: Real-time Stock Market Data | live | 1 | +10.0 |
| Somerset County Gazette | 1 | +10.0 |
| Drapers | 1 | +10.0 |
| Investors' Chronicle | 1 | +10.0 |
| Luxus Plus | 1 | +10.0 |
| Retail Bulletin | 1 | +10.0 |
| Jing Daily | 1 | +10.0 |
| UA.NEWS | 1 | +10.0 |
| ET Retail | 1 | +10.0 |
| Free Malaysia Today | 1 | +10.0 |
| Interactive Investor | 1 | +10.0 |
| Direct Commerce Association | 1 | +10.0 |
| Vogue | 1 | +10.0 |
| Inside Retail New Zealand | 1 | +10.0 |
| Martin Cid Magazine | 1 | +10.0 |
| Puck | 1 | +9.2 |
| Briefs Finance | 1 | +9.2 |
| FashionNetwork - The World's Fashion Business News | 1 | +8.3 |
| Yorkshire Post | 1 | +8.3 |
| Fashionista | 1 | +8.3 |
| MarketScreener | 1 | +5.0 |
| AD HOC NEWS | 1 | +5.0 |
One or two headlines is not a lean: read these as how this story was told, not as a verdict on the outlet.
| Tone | What the article reported, and why it scored that way |
|---|---|
| +10.0 | Outperforms rivals with sales and profit growth |
| +10.0 | Back in profit as turnaround starts paying off |
| +10.0 | Profits jump with continued sales growth |
| +10.0 | Adjusted operating profit tripled |
| +10.0 | Shares jump as sales beat in weak market |
| +10.0 | Share surge on profit and retail growth |
| +10.0 | Shares soar as results exceed forecasts |
| +10.0 | Shares up as trench coat revival works |
| Tone | What the article reported, and why it scored that way |
|---|---|
| +10.0 | Profit return with broad sales strength |
| +10.0 | Profit return with strong sales across price points |
| +10.0 | Profit return helped by US sales |
| +10.0 | Company says strong interims show plan working |
| +10.0 | Half-year revenue growth with recovery accelerating |
| +10.0 | Shares rose 10% as profit recovered and sales improved. |
| +10.0 | Shares rose 10% as profit recovered and sales improved. |
| +10.0 | Revival driven by classic products despite weak sector |
| +10.0 | Profit surge with flat costs |
| +10.0 | Call highlights consecutive retail growth quarters |
| +10.0 | Shares up as profit and sales beat forecasts |
| +10.0 | Back to profit thanks to turnaround |
| +10.0 | Back to profit, management says business stronger |
| +10.0 | Shares rise as sales beat tough backdrop |
| +10.0 | Revenue beat and shares up |
| +10.0 | Turnaround gaining traction, fifth growth quarter |
| +10.0 | Sales beat forecasts on trench coat demand |
| +10.0 | Back to profit thanks to turnaround |
| +10.0 | Sales and profit rose as the turnaround moves forward. |
| +10.0 | Trench coat sales boost, plan said to work |
| +10.0 | Sales and profit rise in first half |
| +10.0 | Profit up with fifth growth quarter |
| +10.0 | Turnaround accelerating |
| +10.0 | Profitability restored in first half |
| +10.0 | Fifth consecutive quarter of growth |
| +10.0 | China performance beats major rivals |
| +10.0 | Explains strong share price rise |
| +10.0 | Return to profit reported |
| +10.0 | Quarterly sales ahead of analyst forecasts |
| +10.0 | Stronger sales as turnaround speeds up |
| +10.0 | Another profit beat, turnaround progressing |
| +10.0 | Outperforming weak luxury sector through broader appeal |
| +10.0 | Strong China performance highlighted |
| +10.0 | Operating profit reported for half year |
| +10.0 | Affordable products attracting new customers |
| +10.0 | Described as returning to favour |
| +10.0 | Quarterly retail sales growth led by China and US |
| +10.0 | CEO expresses strong confidence in the brand's outlook |
| +10.0 | Profit return as consumers seek value |
| +10.0 | Call highlights positive trading |
| +9.2 | Newsletter covers strong results outperforming expectations |
| +9.2 | Sales up helped by price cuts and China |
| +8.3 | Recovery continues despite weakness in one region |
| +8.3 | CEO praises restoration of heritage manufacturing site |
| +8.3 | Revenue growth noted in news roundup |
| +7.5 | China sales holding steady |
| +5.0 | Factual earnings report listing |
| +5.0 | Routine earnings notice, mildly positive |
| +5.0 | Results lift a peer; Burberry as catalyst |
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