The story
Outlets report a Barclays executive, his wife and two sons died in an SUV crash on the Ganga Expressway.
The story's tone is the average of its headlines' own scores. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.