GAW · Travel and leisure · one day
Games Workshop (GAW): news on Thursday 22 October 2026
News from the 24 hours to Thursday morning, 22 October 2026.
Tone of the day
What the score means. Each score rates how good or bad the news was for the company, from −10 (clearly bad) to +10 (clearly good). 0 is neutral, and anything beyond ±6 is strong and rare. It rates the coverage, not the share price.
Why it scored this way
Coverage was mostly about the Warhammer brand, with a Dawn of War IV trailer, a favourable game preview and licensed figure pre-orders. Shares rose on the day, though one article dwelt on a near 30% fall in the share price.
What drove it
- Dawn of War IV launch
- share price moves
- licensed merchandise
Around this day
| Day | Tone | Headlines |
|---|---|---|
| Fri 16 Oct | −0.3 | 3 |
| Sat 17 Oct | +2.3 | 6 |
| Sun 18 Oct | +2.7 | 8 |
| Mon 19 Oct | +5.2 | 3 |
| Tue 20 Oct | +4.0 | 7 |
| Wed 21 Oct | −2.0 | 6 |
| Thu 22 Oct | +3.3 | 6 |
| Fri 23 Oct | +2.8 | 6 |
| Sat 24 Oct | +0.3 | 6 |
| Sun 25 Oct | +3.7 | 2 |
| Mon 26 Oct | +0.3 | 3 |
4 stories · 6 headlines · strongest first
Travel and leisure on 22 OctoberFTSE 100 that day| Tone | What the article reported, and why it scored that way | |
|---|---|---|
| Dawn of War IV previews +5.12 headlines today · 4 in all · A hands-on piece and a new trailer cover Dawn of War IV. | ||
| +6.7 | Positive hands-on coverage of Warhammer 40,000 licensed game. | |
| +5.0 | Trailer for licensed Warhammer game Dawn of War IV supports brand. | |
| Games Workshop ex-dividend and valuation commentary −0.32 headlines today · 27 in all, since 1 October · Pieces discuss a near-30% share fall and Games Workshop outperforming the market. | ||
| +5.8 | Share price rose and beat the market. | |
| −5.8 | Commentary on shares having fallen nearly 30%. | |
| Pre-orders open at JoyToy for Horus Heresy figures +3.31 headline today · 3 in all, since 15 October · JoyToy has started taking pre-orders on Chaos Lords figures for Warhammer 40,000. | ||
| +3.3 | Licensed Warhammer 40,000 figures opened for pre-order. | |
| Games Workshop director acquires shares +2.51 headline today · 6 in all, since 17 October · Games Workshop published a Director/PDMR shareholding notice. | ||
| 0.0 | Director shareholding notice, no stated direction or prospects. | |
Each article has its own score. The lines are our own summary; follow the source link to read the article itself.
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